Advertising — A brand and advertising agency

Agency brand showcase

A brand showcase built around the work itself, fast on mobile, and editable by the agency without a developer in the loop.

Sector: Advertising
Engagement: Fixed scope
Pods involved: Brand, Product, Frontend
Status: Delivered

The challenge

An agency that sells brand work is judged on its own brand before a prospect reads a word. Theirs loaded slowly, looked several years old, and needed a developer for every campaign update — so it simply did not get updated.

The work itself was strong. The site was the weakest thing in the pitch.

What we built

01
The work, at full size
Layouts that give each campaign room instead of compressing it into a uniform grid of thumbnails.
02
Fast on a phone on mobile data
Where most of the traffic actually is, and where the old site was losing people before the first image resolved.
03
Editable without us
The agency adds a campaign themselves. A showcase nobody can update stops being current within a quarter.

How we worked

Brand and frontend worked as one pod rather than in sequence, because on a project whose entire purpose is presentation, a handoff between the two is where the quality leaks out.

Results